Game marketing audits › Calling in the Shadows

Calling in the Shadows marketing audit 🥈 Silver

Action, Adventure, Indie, Early Access · by Josh Fontius · released Jul 12, 2026, 12:00 AM

Calling in the Shadows

This is an automated marketing readiness audit of Calling in the Shadows, based on its public Steam page, from Josh Fontius. It scores how ready the game is to earn creator coverage and press, and flags what to improve.

A multiplayer horror game. Work together to escape the island. Hunt by sound to murder your friends.

64/ 100 marketing readiness
Silver Game Audit Badge
Silver marketing badge
Calling in the Shadows scored 64/100 for marketing readiness

You have the Silver badge, 16 points below Gold. Want to reach Gold? Fix the items above, then let CreatorFetch find the creators and press that get Calling in the Shadows actually covered.

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What is working

  • Strong horror hook: proximity chat and a blind monster that sees by sound
  • Trailer plus 10 screenshots and up to 12-player online support

What to fix

  • Team item-carry rules are interesting but under-shown, add a clip or GIF-worthy shot
  • Crowded social-horror space, name what beats the obvious comparisons
  • Early Access content and map count unstated
  • shortDescription is terse, spell out the escape objective

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Who to pitch, and how

We identified 3 creator segments to pitch and 2 press angles for Calling in the Shadows. See the exact segments and angles, then find and email the right creators, free.

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