Game marketing audits › Chasing the Dawn / CTD
Chasing the Dawn / CTD marketing audit
This is an automated marketing readiness audit of Chasing the Dawn / CTD, based on its public Steam page, from Wave Games. It scores how ready the game is to earn creator coverage and press, and flags what to improve.
A pixel-art roguelike strategy game. Enter the dungeon, use wit and luck to navigate dangers, manage risks with items and runes, gather resources, and rebuild your village.
62/ 100 marketing readiness
What is working
- Probability-management framing gives a clearer identity than generic roguelikes
- Dungeon-plus-village-rebuild loop adds a meta progression goal
- Five unlockable characters with unique abilities extend variety
What to fix
- Roguelike strategy is a busy category, needs a sharper single hook
- 9 screenshots but the risk-management UI needs clearer captioning
- Copy repeats nearly-a-hundred phrasing without concrete counts
Who to pitch, and how
We identified 3 creator segments to pitch and 2 press angles for Chasing the Dawn / CTD. See the exact segments and angles, then find and email the right creators, free.
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