Game marketing audits › Factory Town 2: Paradise

Factory Town 2: Paradise marketing audit

Indie, Simulation, Strategy, Early Access · by Erik Asmussen · released Jul 14, 2026, 12:00 AM

Factory Town 2: Paradise

This is an automated marketing readiness audit of Factory Town 2: Paradise, based on its public Steam page, from Erik Asmussen. It scores how ready the game is to earn creator coverage and press, and flags what to improve.

A Town Builder + Factory Sim where you fully automate a tropical village and feed a giant volcano. Use conveyor belts, trains, boats, zip lines, pipes, water wheels and more.

78/ 100 marketing readiness

What is working

  • Sequel to a best-selling automation game with a built-in audience
  • Rich transport toolkit (trains, boats, zip lines, pipes) is a strong hook
  • Clear town-builder plus factory-sim framing

What to fix

  • Only 8 screenshots for a systems-deep game, show large factories
  • Early Access expectations should be set against the first game
  • Volcano goal is intriguing but underexplained, clarify the objective
  • Header should convey the scale of automation possible

Who to pitch, and how

We identified 3 creator segments to pitch and 2 press angles for Factory Town 2: Paradise. See the exact segments and angles, then find and email the right creators, free.

Reveal the creators and press angles

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