Game marketing audits › 新盗墓笔记（官方正版）
新盗墓笔记（官方正版） marketing audit
This is an automated marketing readiness audit of 新盗墓笔记（官方正版）, based on its public Steam page, from YOUZU SINGAPORE PTE LTD. It scores how ready the game is to earn creator coverage and press, and flags what to improve.
Officially licensed by Nan Pai San Shu, this authentic tomb-raiding MMO brings the novel’s world to life. Venture into the Seven-Star Lu Palace, Nine-Headed Cypress, Bronze Gate and more, iconic
55/ 100 marketing readiness
What is working
- Officially licensed IP (Nan Pai San Shu tomb-raiding novels)
- Free to play
- Recognizable locations for fans of the source material
What to fix
- Only 6 screenshots for an MMO, show world and scale
- Likely Chinese-first, state language support
- MMO free-to-play monetization is unclear, clarify
- Western awareness of the IP is low, localize marketing
Who to pitch, and how
We identified 3 creator segments to pitch and 2 press angles for 新盗墓笔记（官方正版）. See the exact segments and angles, then find and email the right creators, free.
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