Game marketing audits › Shellshock

Shellshock marketing audit

Adventure, Indie, Simulation · by Man the Barricades Ltd · released Jul 15, 2026, 12:00 AM

Shellshock

This is an automated marketing readiness audit of Shellshock, based on its public Steam page, from Man the Barricades Ltd. It scores how ready the game is to earn creator coverage and press, and flags what to improve.

You are a British WW1 soldier trapped in an endless looping trench. Inspect your surroundings, report anything out of place, and try to escape. A short anomaly-hunting experience.

61/ 100 marketing readiness

What is working

  • WW1 trench setting is a fresh skin for the Exit-8 formula
  • Clear left-or-right report mechanic
  • Defined ~30 minute length

What to fix

  • Anomaly-hunter genre is crowded, lead with the unique setting
  • 6 screenshots, show contrasting anomalies
  • Simulation tag is weak, add Horror and Walking Simulator
  • No stated price or replay incentive

Who to pitch, and how

We identified 3 creator segments to pitch and 2 press angles for Shellshock. See the exact segments and angles, then find and email the right creators, free.

Reveal the creators and press angles

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